
Over the past few years, Buy Now, Pay Later (BNPL) has exploded in popularity, showing up on checkout pages from fashion retailers to grocery stores. But while BNPL offers the appeal of split payments and instant approval, its rise raises important questions: How does it compare to credit cards, and what are the trade-offs?
What is Buy Now, Pay Later?
Buy Now, Pay Later allows consumers to divide a purchase into smaller payments over time at the point of sale — often without interest, at least for the short term. The first payment is typically due at the time of purchase, and the remaining payments are made in installments periodically.
Sounds ideal for consumers, but how does BNPL generate revenue?
While many BNPL services are interest-free, which appeals to consumers, the service providers generate income by charging high merchant fees on each transaction, often in the range of 3%-8%. Retailers with high margins may tolerate the higher fees because BNPL may drive higher conversions and bigger cart sizes. But during periods of margin compression, absorbing these costs becomes harder, potentially making BNPL less sustainable for some merchants.
BNPL services are becoming more common online and in stores, but they also present hidden risks for consumers. While usage is growing, protections and regulations haven’t kept pace.
What should consumers consider when using BNPL services?
BNPL offers real advantages, particularly for consumers looking to manage short-term expenses. However, there are some key points to consider:
- Debt Accumulation & Overspending: The simplified checkout and low immediate cost can encourage impulse spending, especially among younger users or those without strong budgeting habits.
- Credit Score Implications: Missed BNPL payments can be reported to credit bureaus and collections agencies, harming a consumer’s credit profile. While some providers are starting to report positive repayment behavior, it is not yet incorporated in credit scores.
- No Rewards or Relationship Building: Unlike credit cards, BNPL programs rarely offer cash back, points or related perks.
- Inconsistencies: BNPL providers are not held to the same regulatory standards as credit card issuers. This means terms can be inconsistent, and penalties for late payment may not be easily understood.
How do credit cards compare?
Credit cards remain a cornerstone of financial tools, with over 500 million in circulation in the U.S. and over $5 trillion in annual transaction volume. Decades of regulation, technological infrastructure, fraud protection systems, dispute resolutions, and innovation have made credit cards a robust solution for both consumers and businesses.
- Rewards & Benefits: From cash back and rewards points to purchase protection and concierge services, credit cards often deliver significant additional value.
- Credit Building: Unlike many BNPL products, responsible credit card usage is one of the most effective ways to build and improve a strong credit history.
- Business & Commercial Cards: Credit cards are widely used by businesses for expense management, critical working capital, and employee spending controls. This continues to be a significant growth segment.
- Stronger Consumer Protections: As a result of long-established federal regulations (e.g., the CARD Act, Truth in Lending Act), consumers have access to robust protections in cases of fraud, disputes, or billing errors.
A Side-by-Side Review
Feature | BNPL | Credit Cards |
Payment Flexibility | Yes (installments) | Yes (revolving, full or partial pay) |
Interest-Free Options | Often (for short-term) | Sometimes (0% intro APR offers) |
Rewards & Perks | Very limited or none | Rewards, perks and protections |
Credit Bureau Reporting | Limited, growing | Score impact positive/negative |
Regulation | Evolving | Strong, federally regulated |
Credit Building | Minimal, improving | Well-established method |
Business Credit Use | Emerging | Widely used by businesses |
Consumer Protections | Varies by provider | Strong legal protections |
Merchant Fees | 3%–8% | 2%–3% |
Scale of Volume (U.S.) | ~$200B annually | ~$5T+ annually |
BNPL and credit cards aren’t necessarily in opposition as they serve different needs. BNPL is ideal for short-term, low-risk purchases for consumers. Credit cards, meanwhile, are more comprehensive tools for those looking to build credit, earn rewards, or manage large or recurring expenses for all types of customers.
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